Economy

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Riyadh’s Diriyah Set to Become Lifestyle Hub with Over 400 Shops and 100 Restaurants

Exciting plans for a vibrant lifestyle hub in Diriyah are set to be unveiled at the upcoming World Retail Congress in Paris. The development, known as Diriyah Square, will feature more than 400 shops and over 100 restaurants and cafes, promising to be a world-class destination.

A Symbol of Economic Growth and Innovation

Part of a massive $62.2 billion refurbishment project, Diriyah Square is a key component of Saudi Arabia’s giga-projects. According to Jerry Inzerillo, Group CEO of Diriyah Co., the hub is not just about shopping—it symbolizes the country’s dedication to economic growth, creativity, and innovation.

Inviting Investors to Shape the Future of Retail

Inzerillo is inviting investors and stakeholders from around the world to join in shaping the future of retail at Diriyah Square. With its pedestrian-friendly design, access to Wadi Hanifah, and proximity to the At-Turaif UNESCO World Heritage Site, the hub is poised to be a leading lifestyle destination.

A Key Component of Vision 2030

Diriyah plays a crucial role in Saudi Arabia’s Vision 2030 initiative to diversify the economy. Once completed, it will cater to a diverse population of residents, workers, students, and visitors, contributing to the country’s economic transformation.

Upcoming Initiatives and Exciting Developments

Diriyah Co. aims to break ground on 11 new assets by 2024, with the King Salman Boulevard project being one of the highlights. Dubbed as Saudi Arabia’s version of Paris’ Champs-Elysees, this initiative promises to be a game-changer for the region.

Stay tuned for the “Bashayer” event in December, where Diriyah Co. will announce its upcoming initiatives, following the success of the Diriyah Art Futures museum unveiling. It’s an exciting time for Diriyah, as it transforms into a dynamic and thriving lifestyle hub.