Lebanese Producer Mazen Laham Celebrates 10 Years of Different Productions
DUBAI: In the fast-paced world of television, Lebanese producer Mazen Laham’s Different Productions stands tall as a powerhouse celebrating its 10th anniversary this month. The company has been instrumental in creating acclaimed shows like Netflix’s “Dubai Bling” and the docuseries “It’s OK,” which follows the life of Lebanese pop superstar Elissa. Additionally, Laham’s team has successfully adapted popular franchises like “Shark Tank,” “Say Yes to the Dress,” and “Chopped” for Arabic audiences.
Exciting Developments in “Dubai Bling” Season 3
Laham revealed that shooting for the highly-anticipated third season of “Dubai Bling” has wrapped up, promising viewers an even bigger and better experience than the previous seasons. With a star-studded cast including Emirati-Egyptian TV host Mahira Abdeaziz and Iraqi influencer Jwana Karim, the upcoming season is set to captivate audiences worldwide.
Global Success and Online Criticism
Both previous seasons of “Dubai Bling” ranked in the global top 10 for non-English series on Netflix, showcasing Laham’s commitment to delivering high-quality content. Despite facing criticism for its portrayal of life in Dubai, Laham remains unfazed, emphasizing that the show focuses on a group of friends living in the city, not a documentary about Dubai itself.
Preserving Culture in Adaptations
Laham highlighted the importance of preserving cultural sensitivities in their Arabic adaptations of international shows. By staying true to the original concepts while catering to regional preferences, Different Productions aims to create content that resonates with audiences across the Middle East.
The Future of Television
Looking ahead, Laham emphasized the shift in audience preferences towards streaming services like Netflix and Starzplay. He believes that docuseries like “Dubai Bling” and “It’s OK” are the way forward, offering serialized content that keeps viewers engaged and coming back for more.
Upcoming Projects and Saudi Arabia’s Growing Market
Different Productions is currently working on an original docuseries for Starzplay titled “Unstoppable,” a football-based reality show with a promising future. Laham sees Saudi Arabia as a key market for the industry, with a growing demand for original content and a flourishing creative landscape.
With a keen eye on audience engagement and a commitment to delivering compelling content, Mazen Laham and Different Productions continue to make their mark in the ever-evolving world of television production.