A Scented Journey: Bella Hadid Launches Fragrance Line Under Orebella Beauty Brand
American fashion model Bella Hadid has ventured into the world of fragrances with the launch of a new range under her beauty brand, Orebella.
Embracing her Dutch and Palestinian heritage, Hadid took to Instagram to unveil her latest creations — Salted Muse, Blooming Fire, and Window2Soul, available in 10, 50, and 100 mL bottles.
Describing the scents as “hydrating, alcohol-free, and enriched with essential oils,” Hadid shared the intricate notes that make up each fragrance.
Salted Muse boasts top notes of sea salt, pink pepper, and carbon dioxide extract, with heart notes of olive tree accord, fig, and lavender, finishing off with base notes of cedarwood, sandalwood, and amber.
Blooming Fire offers a blend of bergamot, cedarwood, clove leaf, and cardamom as top notes, followed by Tahitian monoi and jasmine, and a base of patchouli.
Window2Soul features a refreshing mix of lemon, geranium, and mint in its top notes, transitioning to jasmine and damask rose, and ending with a base of tonka bean.
Hadid’s website revealed her deep connection to fragrances, stating, “For me, fragrance has always been at the center of my life, helping me feel in charge of who I am and my surroundings.”
The model-turned-entrepreneur shared her journey of sensitivity to traditional perfumes, leading her to explore essential oils as a healing and artistic outlet. From growing lavender on her farm to discovering her family’s scent-making tradition, Hadid found solace, joy, and love in nature’s scents.
Expressing her pride in Orebella, Hadid emphasized that the brand was born from a dream and a passion that manifested through dedication and a deep connection to the universe.