Swiss Luxury Healthcare Resort Clinique La Prairie to Open in Saudi Arabia’s Amaala Wellness Retreat
In a groundbreaking move, Switzerland-based luxury healthcare resort Clinique La Prairie is gearing up to launch its services in Saudi Arabia’s Amaala wellness retreat next year. CEO Simone Gibertoni emphasized the importance of personalization in the services provided, stating that it is a fundamental aspect of their approach.
A Haven of Holistic Health and Wellness
With only 50 rooms, the healthcare resort aims to offer guests a comprehensive and holistic approach to health and wellness. By integrating evidence-based medicine with unique well-being, nutrition, and movement plans, the resort sets itself apart as a haven for rejuvenation and transformation.
Going Beyond the Ordinary
Gibertoni stressed the significance of going beyond the superficial aspects of luxury, such as picturesque views and gourmet food. He highlighted the importance of creating an experience where guests not only feel better physically but undergo a profound internal transformation, making them feel like a new person.
Expanding Horizons
While the Amaala resort marks Clinique La Prairie’s first venture outside Switzerland, the brand has already made a mark in China with its Anji location. Additionally, a partnership with Dubai’s One Za’abeel hotel has resulted in the establishment of a Clinique La Prairie Longevity Hub, offering a day-center experience.
Aligning Philosophies
Explaining the rationale behind choosing Saudi Arabia for their latest venture, Gibertoni highlighted the alignment of healthcare philosophies between the brand and the country. Despite the significant investment in the Saudi project, the focus remains on providing personalized and impactful services to a select clientele.
A Hub of Transformation
With long-standing clients from the Gulf region frequenting the European clinic for years, the establishment of a hub closer to home in Saudi Arabia is likely to attract a new wave of health-conscious individuals. The Amaala resort, located on the north-western coast of the country, will feature Clinique La Prairie as one of its anchor offerings.
Pioneering Longevity Innovations
In a recent visit to Dubai, Gibertoni unveiled the Longevity Fund, aimed at supporting companies driving advancements in aging, health, and well-being. The fund will focus on promoting scientific breakthroughs in medical care, nutrition, movement, and overall well-being, showcasing Clinique La Prairie’s commitment to holistic health solutions.