Economy

Exciting News: PIF’s Dan Co. Set to Launch Al-Ahsa Resort for Saudi Tourism Boom

Saudi Arabia’s Tourism Sector Set for Major Expansion with New Resort Project in Al-Ahsa

Saudi Arabia’s tourism industry is on the brink of significant growth as Dan Co., a subsidiary of the Public Investment Fund, announces plans for a new resort project in Al-Ahsa.

Enhancing Tourism and Hospitality Standards

This initiative is part of the Kingdom’s strategy to elevate hospitality standards and enhance the tourism industry on a national level.

Aligning with Vision 2030 Objectives

The resort will focus on sustainability, innovation, and high-quality service, in line with Saudi Arabia’s Vision 2030 goals. The project aims to boost Al-Ahsa’s appeal as a top tourism destination, both locally and internationally.

Driving Tourism Growth

This move supports the Kingdom’s target of attracting 150 million visitors by 2030 and increasing the tourism sector’s contribution to the GDP from 6 percent to 10 percent.

Celebrating Al-Ahsa’s Natural Beauty and Cultural Heritage

Saad Al-Kroud, chairman of Dan Co., emphasized the resort’s focus on leveraging Al-Ahsa’s unique natural beauty and rich cultural heritage to offer visitors a truly immersive experience.

Promoting Diverse Tourism Experiences

The project will promote rural, recreational, and ecotourism, showcasing the region’s diverse landscapes and agricultural legacy to provide visitors with a variety of unique experiences.

Commitment to Sustainable Development

Dan Co. is dedicated to promoting agritourism, adventure tourism, and ecotourism as part of PIF’s vision to transform the Kingdom’s tourism landscape. These initiatives aim to create economic opportunities for local communities while fostering sustainable development.

Diversifying Local Economies and Supporting Growth

Through this project, Dan Co. aims to not only enhance Saudi Arabia’s tourism offerings but also to support the growth of thriving businesses in the region, contributing to the diversification of local economies.